Love is in the air along the Costa Blanca, and this year Valentine’s shopping comes with prizes, discounts and plenty of reasons to support local businesses.
From cashback-style rewards to raffles and market hampers. Towns across the coast are rolling out campaigns to make spending locally a little more romantic.
Here are just a few of the initiatives helping to support local commerce across the coast.
Almoradí: Rewarding everyday shopping
Almoradí has launched its campaign “Almoradí Enamora: the heart of your shopping.”
Between 9 and 14 February, customers who make a purchase in participating shops will receive a bonus card worth 10% of the value of their purchase. They can use the discount on a future visit.
Aspe: Prize draws for buying local
Aspe has launched a Valentine’s campaign under the slogan “Put your heart into every purchase.”
The promotion runs until 14 February. Customers can take part by shopping at participating businesses, photographing their receipt and sending it via WhatsApp to the Traders’ Association. Each receipt counts as one entry in the prize draw, and customers may enter multiple times.
Elda: Market-based promotions
The traders’ associations at Elda’s municipal markets have launched two Valentine’s campaigns.
At the San Francisco Market, customers who shop before 14 February can enter a draw to win one of three fruit hampers by sending a photo of their receipt via WhatsApp.
Meanwhile, the Central Market is running its own promotion and offering three fresh produce hampers, with customers submitting entries in the same way. Both initiatives aim to encourage regular market shopping during the Valentine’s period.
Dénia: 74 prizes across the town
Dénia has launched a large-scale campaign titled “Neighbourhood Shops, Love Every Day”, with 59 businesses taking part and 74 prizes on offer.
Anyone over 18 who spends more than €10 in a participating shop before 14 February can enter the draw by writing their contact details on the receipt and placing it in one of the collection boxes around the town.
The Department of Commerce will draw the winners the following week and contact them directly.
Valentine’s on the Costa Blanca: Calpe
Calpe has launched its Valentine’s campaign “Love is in the air… and in Calpe’s shops!”, which runs from 9 to 15 February.
This year, the campaign features multilingual promotional material in Spanish, Valencian and English. Organisers have placed decorative displays around key areas of the town centre and residential neighbourhoods to increase visibility.
Anyone who spends €10 or more in a participating retail, hospitality or service business during the campaign period can enter a draw to win one of five €100 vouchers for a romantic dinner.
The vouchers can be used at:
- Umami
- El Escorial
- Me da igual
- Calentura Bistro
- Lapsus Bistro
Entries are submitted by uploading a photo of the receipt at promocalp.com/amor along with contact details. Multiple receipts can be entered, provided each is for at least €10, although only one prize can be won per person.
